Twitter is an exceptionally fast-paced social media platform that allows users to microblog and start conversations, unlike any other platform. If you’re a business, brand, or influencer, you can’t ignore how vital twitter is for the growth of you and your product; it gives your target market direct access to you like never before, but if your twitter growth is lagging how you can boost it? Here are seven research-backed tips for more followers on twitter.
Don’t Just Talk About Yourself
Ever heard the saying small minds discuss people? Twitter employs the same logic, twitter users who consistently post about themselves, what they have been doing, and how they feel about particular subjects have two thirds fewer followers than users that post informative content. You don’t only have to post the latest news about your niche; you need to keep an equilibrium in terms of what you are posting. Of course, your followers are going to want to hear about what you are doing and want to know about your latest products, but make sure you mix it up.
You can’t expect to grow on twitter if you are just a passive user; the entire point of the platform is to communicate. You want to seek out communities that reflect your brand or niche and engage with them. If you don’t have time to commit yourself, then you can deploy a bot for Twitter.
The more you engage with these communities, the more authority you will hold. You can also look to engage with twitter groups, these are harder to find, but they can be an excellent way into a community.
Look out for twitter meetups that you can get involved in, the more time you spend with these meetups, the more people you will connect with and engage with, thus grow.
It may seem counter-intuitive given that social media strategy often impresses on you that you need to post your original content. While this is true, you also need to share other user’s content, especially on twitter.
The retweet function allows you to share stories, tweets, images, and any other content you find interesting. Not only will it show to the user that you are sharing that you like their content, but it can also increase the visibility on your feed. People like being validated in whatever context, and if you are sharing their content, they are going to want to reciprocate.
Again, the level of the quality of the content that you put out there cannot be underplayed or stated. You need to make sure that you are creating and sharing the highest level content possible. Twitter isn’t as visual as Instagram, but you want to make sure that you treat your tweets and posts with the same rigor as you would anywhere else. Make sure photos are well-edited, and tweets are well thought out.
Twitter is exceptionally fast-paced, and you want to keep on top of it. Not only do you want to be engaging your target audience and your market, but you also want to want to be tweeting, retweeting, and posting updates, but here is where the consistency comes in.
You don’t want to be posting bulk updates, this will throw users off you, and they won’t want to follow your feed, make sure your tweets are consistently but evenly spaced out. This way, you are keeping your feed in the mind of the audience, but you aren’t overwhelming them with information.
Make Use Of Your Blog
Twitter profiles without an excellent reliable blog are not as popular as those that offer a solid introduction to their business, brand, or influencing lifestyle. You don’t have a lot of space to make your point, but you want to make sure that when people come to your profile, they leave knowing who you are what you do.
Be concise with information; tell users what you do, what you provide, and where about you are. Make sure handle and your name match, you don’t want any numbers in there as that may confuse users.
Like any other social media platform, Twitter is all about the numbers. The more followers you have, the more popular you will appear to be to other users. It will help your twitter feed grow as more people will want to be involved with a popular feed. Make sure that you purchase real and active followers to ensure that your follower number looks real.
Managing a Twitter account can be time-consuming, but with the right strategy, you can quickly grow your following with limited effort.
Always make sure that you are posting the most updated and curated content to create a consistently good impression on your followers; consistency is the key across the entirety of your twitter strategy.
Make sure you follow our seven research-backed tips to get the most from your twitter account and get your business and brand out there!